| Expertise |
E-commerce, zowel strategie-ontwikkeling door bedrijven als informatiezoekgedrag van consumenten; web site performance; Innovatiemanagement en new business development; Interactieve marketing; Marketing decision support systemen; Marketingtoepassingen van informatie- en communicatietechnologie (ICT) |
| Expertise (EN) |
E-commerce (both strategy development by companies and information search behavior by consumers); web site performance; Innovation management and new business development; Interactive marketing; Marketing decision support systems; Marketing applications of information and communication technology (ICT) |
| Digital Author ID |
info:eu-repo/dai/nl/074441183 |
