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Prof.dr. H.C.A. Roest Person

Prof.dr. H.C.A. Roest

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Update Persondata


Expertise Assessment and management of consumer evaluations (quality and satisfaction); Categorization processes; Consumer expectation in services
Expertise (NL) Meten en managen van consumenten evaluaties (kwaliteit en tevredenheid); Categorisatieprocessen; Consumentenverwachtigingen binnen de dienstverlening
Digital Author ID info:eu-repo/dai/nl/08583047X
Addition TiasNimbas Hoogleraar; Opleidingsdirecteur Bedrijfseconomie

Active as

Professor
Organisation Department of Marketing
Chair (EN) Marketing management
Chair (NL) Marketing management
Phone +31-13-4662488
Email h. c. a. roest -at- tilburguniversity. edu
URL http://www.tilburguniversity.edu/webwijs/show/?anr=778893
Professor
Organisation TiasNimbas Business School
Chair (EN) Marketing Management
Chair (NL) Marketing Management
Phone +31-13-4668660
Email h. c. a. roest -at- tiasnimbas. edu
URL http://www.tiasnimbas.edu/Index.aspx?objectName=FacultyPerso...

Publications

The influence of quality cues and typicality cues on restaurant purchase intention
The impact of consumer internet experience on channel preference and usage intentions across the different stages of the buying process
Review of New Service Development: Creating Memorable Experiences. (Review of the book New Service Development: Creating Memorable Experiences, J.A. Fitzsimmons & M.J. Fitzsimmons, 2000, 0761917411)
An Integration of Different Perspectives in Cue Management
Dienstenkeurmerken gekeurd op kwaliteit
All publications..

Classification

A52000 Trade and international commerce
D43000 Economics

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