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Person
Dr. A. Lemmens
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Current research (1)
Completed research (1)
Publications (8)
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growth
innovation
market
marketing
production
Expertise
Marketing
Expertise (NL)
Marketing
Digital Author ID
info:eu-repo/dai/nl/263455572
Grants/prizes
NWO-Veni 2009; NWO-Vidi 2012/2013
Active as
Associate professor
Organisation
Department of Marketing (UvT)
Chair (EN)
Marketing
Chair (NL)
Marketing
Phone
+31-13-4662057
Email
a. lemmens -at- tilburguniversity. edu
URL
http://www.tilburguniversity.edu/webwijs/show/?anr=618237
Publications
(the most recent at the top)
Dynamics in international market segmentation of new product growth
Modeling Within- and Across-Customer Association in Lifetime Value with Copulas
Sales Growth of New Pharmaceuticals Across the Globe: The Role of Regulatory Regimes
Measuring and testing Granger causality over the spectrum: An application to European production expectation surveys
Consumer confidence in Europe: United in diversity
All publications..
Current research
(the most recent research is at the top)
Project leader
Seeding strategies to foster innovation adoption: an incentivizing approach
Completed research projects
(the most recent research is at the top)
Project leader
International Ties in Launch and Adoption Patterns of New Products: The Role of Cross-Country Spillover Effects
Classification
A54000
Marketing and consumption
D43000
Economics
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