| Title | Determinants of Contractual Completeness in Franchising |
|---|---|
| Published in | ERIM report series research in management Erasmus Research Institute of Management. ISSN 1566-5283. |
| Author | Hendrikse, G.W.J. (George); Windsperger, J. (Josef) |
| Date | 2010-04-26 |
| Language | English |
| Type | working paper |
| Publisher | Erasmus Research Institute of Management (ERIM), Erasmus University Rotterdam (ERIM is the joint researchinstitute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam) |
| Abstract | The aim of the study is to explain the determinants of contractual completeness in franchise relationships by formulating and testing various propositions derived from transaction cost theory, agency theory, property rights theory, organizational capability theory and relational view of governance. The degree of contractual completeness depends on behavioural uncertainty (negatively), trust (positively), franchisees’ specific investments (negatively), environmental uncer-tainty (negatively), intangibility of system specific know-how (negatively) and contract design capabilities (positively). The hypotheses are tested with a data base consisting of 52 franchise systems in Austria. The empirical results support the hypotheses regarding behavioural uncertainty, trust and intangible system-specific know-how. |
| Publication | http://hdl.handle.net/1765/19424 |
| Persistent Identifier | urn:NBN:nl:ui:15-1765/19424 |
| Metadata | XML |
| Repository | Erasmus University Rotterdam |
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