| The projects taking place under this label contribute primarily to the expansion of the market for sustainable products, and more specifically organic products. New target groups will be explored and new sales channels will be assessed on the basis of their merits. The manner in which the sector could reinforce its image of sustainability will also be examined. In this regard, the sector is working on formulating its vision on the as yet still unregulated aspects of organic farming, biodegradable packaging and nitrite. |